The victory in El Clásico remained archived. Barcelona is turning to new challenges and activities, and one of them is changing the name of the stadium!
The revolutionary decision was made by the Spanish giant, as it happened for the first time in history that “Camp Nou” changed its name, and the club sold the rights to the name to the Swedish giant “Spotify”.
According to the contract, which will last for four years, the Barcelona stadium will be officially called “Spotify Camp Nou”. However, that is not all.
Namely, the name of the Swedish company will be found on the jerseys of both men’s football players and women’s teams starting from the 2022/23 season. The agreement also includes T-shirts and training equipment, with the proviso that the contract will last for three years.
– We are proud to announce the beginning of cooperation with a world-renowned organization such as Spotify. This partnership will allow us to continue to bring the club closer to the fans and make them feel part of the Barcelona family through different and unique experiences – said the President of Barcelona, Joan Laporta.
It remains to be ratified with the Swedes at the next club session scheduled for April 3, but it is more a matter of formality.
The amount of the contract is still unknown, although it is clear that it is about tens of millions of euros a year. Allegedly, Barcelona will come out with concrete figures after the club session.
The impression is that Barcelona continues to grow and is improving both in terms of sports and finances after Josep Maria Bartomeu practically ruined the club…
