European Aquatics has officially completed its rebranding process, with changes to its website and email domains set to take effect on Monday, 3rd February 2025. The organisation’s current website domain, www.len.eu, will be replaced by www.europeanaquatics.org, reflecting its updated identity.
The rebranding stems from a decision made on 16th September 2023, when the organisation, originally known as Ligue Européenne de Natation (LEN) or European Swimming League, officially adopted the name European Aquatics. The change marks a new chapter for the organisation, which was established in 1927 in Bologna, Italy, and has been headquartered in Nyon, Switzerland, since 2015.
European Aquatics Executive Director Gianni Minervini stated, “We are very pleased to inform you that the brand transformation from LEN to European Aquatics has now been concluded with a new website domain and email address naming system coming into effect shortly.” He encouraged users to update their internet bookmarks and be prepared for the upcoming changes.
This rebranding aims to provide a unified identity for the organisation as it continues to oversee and develop aquatic sports across Europe.
